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Advertising and brand management / Tridib Sengupta, Jayjit Chakraborty and Chiranjib Mitra

by Sengupta, Tridib | Chakraborty, Jayjit | Mitra, Chiranjib.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Kolkata : Lawpoint publications, 2021.Availability: Items available for loan: SCC Departmental Library - BBA (10).

2.
Business ethics and corporate governance / Tridib Sengupta, Bivas Acharyya, Asish Kumar Pal

by Sengupta, Tridib | Acharyya, Bivas | Pal, Asish Kumar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Kolkata : Success Mantra Publications, 2024.Availability: Items available for loan: SCC Departmental Library - BBA [Call number: CL] (20).

3.
Principles of management and organizational behavior / Tridib Sengupta, Bivas Acharyya

by Sengupta, Tridib | Acharyya, Bivas.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Kolkata : Success Mantra Publications, 2024.Availability: Items available for loan: SCC Departmental Library - BBA [Call number: CL] (20).

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